Sunday, December 30, 2007

Where do we stand in the pyramid?

It seems that even if we stand at the bottom of the pyramid with lots of grilling being done from the apex, we are mightily satisfied with our inflated egos that we are being grilled by the apex.
Entreneurship comes with a lot of tough calls. Firstly, one should learn to master the demons within and thereafter try to ward off the external negativity.
That is true with lives too. The personal life is in shambles because of the unleashing of inner demons. How one realizes it too late in life!
But if it not that late, one must strive to get back the original self- that of a pure and happy child by ignoring all the negatives and focusing solely on the positives. There is a lot of yin and yang around and the philosophy also underscores the presence of both stabilty. For what is positive but negative turned inside out?
Ergo, we have to treat both with equanimity.
A venture- big or small, in a metro or a village, in a booming sector or -not-so-happening one, full of recognition or lacking that etc etc is so fraught with criticism. And one must learn to take these in the stride. That is the first stage of it. Then again, it has to be carried out with full self-belief. A cause in which you are dispassionate or even if you are not is not a cause worth fighting for. For what has been achieved without passion?
I read somewhere that a singer is half a singer if he hates the audience. A cricketer is half a cricketer if he hates fielding. etc. etc. etc.
At the outset, we reduce chances of success by half if we have an apathetic attitude towards it.
Gandhi is now a brand because he believed strongly in his mission, irrespective of the fact that it almost an 'Ekla Chalo' solo effort intially from his side.
I agree that the majority who have tried to emulate Gandhi have perished untimely. How does it matter?
It is better to persih for your cause than to live in a cause that ypu do not believe in because that is another form of death and not life at all.
Philosophy apart, practically speaking any venture rquires capital and if you do not have one, accept the mistake candidly and do not take it as a bottleneck to impede further capital creation. Generate capital from whichever good source you can. Go berserk and overboard in that effort. The world is cruel. You also become ruthless in mental strategies for capital acquisition. Nothing will be offered on a platter. Opportunities can be identified and we are in such a booming economy that we can do that. Do not bother if you have to make any good bloke your ATM for a while. You can return back much more than what you have taken. Hence, become bold in that and do not shy away. Ask freely anyone and convince him of your plans. Make sure it makes solid business sense and it is not a whacky idea of a screwed brain. For that, prepare a roadmap so that you do not reduce yourself as a butt of anyone's joke when you talk of your plans.
Branding is also important and that too depends a lot on capital. However, the expenditure can be reduced by liaisoning, word of mouth, generating good-will, networking and executing.
Well, one can become one's own master and despite the fact that in India entrepreneurship in any field a stigma, we can break free from the shackles through positive thinking. And positive attitude can take one places no matter when one starts.
Okay, so I was convincing myself by writing all these. I feel more confident of starting a venture that will be my baby.

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